“When we used Ceipal, the productivity of our company increased by 40%. Even in terms of money, we saved a lump sum when we shifted to Ceipal.”

Return to Case Studies Return to Case Studies

Nityo Experiences Significant Growth in Productivity With Ceipal

Introduction

Headquartered in New Jersey, with services in 40+ countries, Nityo Infotech is a global technology solution and services organization. Nityo serves multiple industries, such as banking, insurance, finance, FMCG, hi-tech start-ups, government enterprises, pharmaceuticals, oil & gas, agriculture, and more.

The company embarked on a quest for an ATS that would minimize Nityo’s job board spending and explored many top ATS providers. They chose Ceipal, which immediately solved their existing problems and streamlined their recruitment process like never before, according to Shaket Kumar, Senior Operations Head at Nityo.

The Ceipal Impact

40% Increase in Recruiter Productivity
30% Savings on Job Board Spend
4x Improved Visibility into Database

Nityo’s Challenges

Heavy Spend on Job Boards: Before adopting Ceipal four years ago, Nityo was using JobDiva for managing and automating its recruitment processes. Nityo was still spending a huge chunk of its recruitment budget on job boards, leaving very little room for scaling up the business. Recruiters spent their valuable time manually posting jobs to multiple sites.

Lower Recruiter Productivity: Due to the lack of an integrated system, recruiters and hiring managers spent too much time on mundane, repetitive tasks. To support their expanding customer base and surging hiring requirements, Nityo Infotech sought an ATS partner that not only met their business needs but also helped in scaling their businesses. 

The Ceipal Solution

“The best part I observed with Ceipal is the fast turnaround time of the support teams. Whenever we reach out to them with any problem, they respond within 24 hours and solve the issues.”

  1. Database Maintenance: To hire 5,000 candidates, an organization has to take interviews with at least 50,000 candidates. With the employees’ headcount increasing rapidly, implementing Ceipal made the lives of Nityo hiring managers easier. With Ceipal, data became much more accessible and searchable. The talent pipeline became clearer and more structured, eliminating errors.
  1. Job Board Integrations: The job board integrations were a game-changing feature for Nityo. “The best and the most important feature of Ceipal is their job board integrations,” said Shaket, Senior Operations Head. Ceipal has an integration marketplace with over 170 partners (job boards, social media, productivity apps, background verification, and interview scheduling). By automating the job posting and advertising module, recruiters saved a significant amount of time completing tasks, which they otherwise did manually. 
  1. Data Visibility & Business Intelligence: With the help of Ceipal, Nityo immediately gained visibility into their entire process. This helped the leaders to measure output based on channels, sources, and job boards and optimize the recruitment spend accordingly. The 360-degree data visibility and insights gave Nityo the ability to find out what is working best for the organization and where to invest more.  
  2. Faster Turnaround Time: Nityo got the consistent experience that they were hoping for from Ceipal. “The best part I observed with Ceipal is the fast turnaround time of the support teams. Whenever we reach out to them with any problem, they respond within 24 hours and solve the issues,” said Shaket. 

A Boost in Productivity

Nityo was pleased with all the positive results from working with Ceipal, but the most significant benefit was the increase in the productivity of recruiters. Shaket says, “When we used Ceipal, the productivity of our company increased by 40%. Even in terms of money, we saved a lump sum when we shifted to Ceipal.” The AI-driven recruitment automation helped Nityo to boost productivity and scale up amidst uncertainties.

Additionally, the physical availability of Ceipal’s support team in Nityo Infotech’s major locations has been one of the contributing factors to the success of this partnership. Shaket adds, “The support team is amazing at Ceipal. At times, they have proactively helped us by coming down to our Noida office and solving the issues.” Nityo has been growing every year with Ceipal, delivering and nurturing the best talent across the world.