CEIPAL Connect

James O’Brien

Managing Director, i-intro

James started his consultancy, recruitment, and training career in the 80s, and over the past 30+ years has built and run recruitment and training companies in the UK and internationally. As an early adopter of the i-intro® technology platform before switching sides to run the business, James has worked in the RecTech space, helping employers and recruiters make more informed hiring decisions through the implementation of multiple layers of scientific and objective assessment. The i-intro® platform is marketed to recruitment business owners globally to help them pitch, win, and deliver recruitment campaigns to employers with a new employee retention rate of 96%+ —far higher than the industry average of 70%. Over the past 10 years, i-intro® has helped over 250 recruitment firms deliver in excess of £150m of retained recruitment income.

Contributed to the following Connect Events: